Blogging is becoming popular every day. More and more people are reading blogs and many are starting their own blogs. It is very simple now to create a Blog as websites such as Ublog offer ready made blogs for bloggers who wish to write their opinions.
Most of the people are now using internet as a social meeting place and stay in touch type thing for their personal usage. Internet has done what mobile phones couldn’t have done and that is to stay in touch with your friends for almost free or very little charges. And another thing internet has done is turned this world of ours into a tiny place where news travels faster than light and your email reaches faster than when you dial a number of a friend.
This speed has also given an extra advantage to bloggers. Because, they are no longer blogging for an audience in their city. Earlier, a columnist for a local daily would only be known in his or her respective city, but not the case with blogs. They are read all around the world.
So, if you really want to blog for global audience; following are a few steps that you should keep in mind:
• Simple English
Try and use simple English. People do understand English but not everyone would have the same level of understanding as a person in UK or USA. Try and use simple sentences and simple words so people can understand. This would maintain their level of interest
• Tough Competition
Do remember, there are other websites willing to grow and grab visitors. Offer services like translations etc... So people who cannot understand English very well can translate the content to their own native language. You cannot offer all the languages but offer the most popular ones.
• Culture
You need to be culturally aware. Make sure your blog does not offend people reading in the east, or do not make it look like if you are making fun of someone’s culture. Try and remain neutral and make sure you are aware of the cultural norms etc…
And finally, please do remember, your weekend may not be the weekend in Middle East. So, a much safer bet would be to update or release on Monday.
Most of the people are now using internet as a social meeting place and stay in touch type thing for their personal usage. Internet has done what mobile phones couldn’t have done and that is to stay in touch with your friends for almost free or very little charges. And another thing internet has done is turned this world of ours into a tiny place where news travels faster than light and your email reaches faster than when you dial a number of a friend.
This speed has also given an extra advantage to bloggers. Because, they are no longer blogging for an audience in their city. Earlier, a columnist for a local daily would only be known in his or her respective city, but not the case with blogs. They are read all around the world.
So, if you really want to blog for global audience; following are a few steps that you should keep in mind:
• Simple English
Try and use simple English. People do understand English but not everyone would have the same level of understanding as a person in UK or USA. Try and use simple sentences and simple words so people can understand. This would maintain their level of interest
• Tough Competition
Do remember, there are other websites willing to grow and grab visitors. Offer services like translations etc... So people who cannot understand English very well can translate the content to their own native language. You cannot offer all the languages but offer the most popular ones.
• Culture
You need to be culturally aware. Make sure your blog does not offend people reading in the east, or do not make it look like if you are making fun of someone’s culture. Try and remain neutral and make sure you are aware of the cultural norms etc…
And finally, please do remember, your weekend may not be the weekend in Middle East. So, a much safer bet would be to update or release on Monday.
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